100 years of Hovis

12 comments to 100 years of Hovis

• jufjo

  March 5, 2010 at 1:07 pm · Reply

  Great advertisement.
  I wish I could make that trip every day.

• Melissa D.

  March 5, 2010 at 4:29 pm · Reply

  WOW. I HATE commercials, but THAT one was actually downright beautiful! Doesn’t hurt that the product is nice, wholesome, innocuous bread;)

• Claire

  March 5, 2010 at 10:10 pm · Reply

  I adore that advert. Never fails to give me goosebumps and make me feel oddly proud to be British. Obviously, that’s exactly what the makers intended, but in this rare case I don’t care about having my consumerist buttons pressed.

• Lady Crafthole

  March 6, 2010 at 12:55 am · Reply

  Gorgeous advert. Much missed.

• Christine B.

  March 6, 2010 at 2:01 pm · Reply

  This is the first time I’ve seen this ad and it’s absolutely BRILLIANT! I can see why it was voted advert of the decade!

• susan c

  March 6, 2010 at 9:00 pm · Reply

  Absof!$inglutely Brilliant
  B

• Linda

  March 9, 2010 at 8:34 am · Reply

  I want to be that child…
  I want to talk to those characters he meets…
  Can you please arrange it?

• GARY

  March 11, 2010 at 4:01 pm · Reply

  nice site,hovis was good

• Robert Elliott

  March 16, 2010 at 3:40 am · Reply

  Ah , Hovis ! I remember , as a child in the early 50s going with my mother to the bread shop..Hovis was always there on the shelf.. sometimes still warm , and…there was the miniature ‘penny’ HOVIS ..which she always bought for me..a tiny Hovis loaf..to nibble on for the walk home.
  It was a simple lovely loaf with a very distinctive

• Robert Elliott

  March 16, 2010 at 3:48 am · Reply

  … a very distinctive soft ‘nutty’ flavour. Hovis : It was a comforting ‘homely ‘ part of our heritage.. as much as my ‘utility’ grey ‘flannel’ jacket , my ration book , The Archers on the radio…the warm smell of sheets in boiling water , the allotments and mugs of hot Horlicks by the night-time coal-fire.

• KLFstop

  July 6, 2011 at 8:46 pm · Reply

  Fantastic advert indeed. And guys if our heritage makes you get shivers down your spine, there are certain events that occur that DO keep history alive. Some of our chaps featured in the ad, as they are keen WW1 living history re-enactors! You will find us at http://www.10thessex.org AND we do have regular events! Lets keep history alive ey? This is a GREAT example of doing so! Splendid.

• animal

  August 30, 2011 at 8:58 pm · Reply

  we’ll start with coupons. I know this is cliche. Coupons, coupons, coupons! Everybody always